Powerade — Simone Biles
Simone Biles
Powerade — The Vault
It takes courage to step back.
It takes everything to come back.
The Film —
In a global campaign for the 2024 Olympics, we celebrated the long-awaited return of the G.O.A.T. Simone Biles after a courageous pause from the sport. Proving, once and for all, that pause really is power.
Agency — Ogilvy NY
Director — Kim Gehrig
Photographer — Sage East