Sony Bravia — Dawn
Sony Bravia — Dawn
A horizon like you’ve never seen before.
The Film —
The new Sony Bravia Oled greatest (and maybe only) differentiation from the competition was the fantastic "horizon effect" it creates when placed on a flat surface. So we gave the audience a horizon as they've never seen before: the earth rising, on earth.
All it took us was a gigantic installation in the middle of the Atacama desert. 'The Visuals in Sony Bravia’s New Commercial Are Out of This World' - Adweek.
Agency — DDB Berlin
Director — Ben Tricklebank